New Consumers and the True Value of Knowledge in Manufacturing

 In Clients, Microsoft Dynamics CRM Blog

Challenging sales potential

According to McKinsey, leading up to 2030 will bring a lot of change. They suggest a real sales potential for you (and every other manufacturer), but that it comes with uncertainties that competing in new markets and selling to new customer profiles brings.

These opportunities come up in an extremely challenging and changing environment. Resource prices are volatile and rising energy costs, along with energy and environmental factors, play against new developments in materials and processes, like nanotechnology, advanced robotics and 3D printing. Turn these challenges into opportunities takes an incredible amount of understanding – and of course the technology used will need to be ready for rapid adaption to help you exploit these opportunities while maximizing business as usual.

Getting ahead of the curve

The newest era of manufacturing is marked by highly agile, networked businesses that use information and analytics as skillfully as they employ talent and machinery to deliver products and services to many markets. This can’t be achieved with outdated technology – disparate applications or clunky connectors. Solid, industry-relevant ERP that seamlessly connects with agile CRM has become a non-negotiable. This will give you the ability to manage, protect and influence income and profitability by combining actual income and spending with powerful pipeline analysis. Couple that with instant connectivity to daily productivity tools like Microsoft Outlook, and this is where Microsoft Dynamics comes into its own.

Learn how to modernize all aspects of operations, give employees the information they need to do their jobs well, and reinvent your products, services, and business models with decisions based on real data by reading this Digital Transformation eBook.

Jennifer Alspach
Jennifer is a seasoned marketer with a passion for CRM. She knows that CRM can help you work as smart as you do hard. Jennifer has a software focused background in Distribution, Manufacturing, and Services.
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